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  • Jared Yellin

Burn Baby Burn



“Your growth is predicated on how much time you spend in your flame.”

-Jared Yellin


What are you uniquely qualified to do?

What are you best in the world at?

What enables you to lose track of time and place?


The answer to all three of these questions is one word…


FLAME!


Picture a candle for a moment…


Your flame is your energy, creativity, and your ability to innovate.

Your wax is where you are stuck, stagnant, and unmotivated.


Can you clearly visualize a candle?


Okay, now pretend the candle is your life.


How much time are you on fire in your flame?

How much time do you remain stuck in your wax?


For many many years as an entrepreneur I spent too much time in my wax…


This was the time when my companies were growing the slowest…

I could sense my impact was suboptimal…

I knew I was falling short of my desired outcome..

AND my energy and enthusiasm were undesirable…


I remember doing an exercise by myself where I took a sheet of paper and answered the questions I poised shortly before…


What are you uniquely qualified to do?

What are you best in the world at?

What enables you to lose track of time and place?


The answers that emerged from these questions became the reason I launched CILA Labs because I am in my absolute FLAME during the IDEA phase of a company where we have a clean slate, a world of limitless possibilities, and the need for human ingenuity to validate, fund, and accelerate this idea into a company that is prepared for rapid velocity as a stable company.


I am the FOUNDATION guy…


I build the foundation in business and then I turn it over to a team to operationalize that business so that it reaches its full potential.


This is the 0-10% phase, typically the 1-12 months and once the foundation is established, I immediately fall into my wax and become stuck.


But here’s what is sooo powerful about your FLAME…


When you KNOW your FLAME (and your WAX) then you can seek out teammates where your FLAME represents their wax and their flame represents your WAX.


When you can align FLAMES, you create what we call a BONFIRE and nothing can stop a bonfire.



This Is HOW I Do IT!


In less than one year at CILA Labs, we co-founded over 50 tech companies and we are on our road to 10,000 in 10 years.


People always ask me…


HOW do you actually see yourself doing this?


And my answer is always the same…


“I stay in my flame and I find other people whose flame is my wax and vice versa.”


Most people never think about their flame and their wax, but I do and I help our entire team find their flame and their wax as well and then I position them to remain in flame for at least 90% of the day.


FLAME is frictionless…

FLAME is energizing...

FLAME is productive...

FLAME is fun...


But the REAL benefit of FLAMEWORK is OWNERSHIP.


People take such extreme ownership of their flame…


My CFO owns FINANCES…

My Director of Operations owns PROCESS…

My CTO owns TECH…

My Chief of Product owns PRODUCT…

My Director of Marketing owns STRATEGY...


Not only does my team experience the benefits of remaining in their flame, but I do too because when your team OWNS their domain, it allows you as the leader to NOT have to own the domain.


And this is why we always say…


ONE WEEK EQUALS ONE YEAR


You get more done with less friction and in less time when everyone operates in their flame…


So…


Burn Baby Burn!


Live with Intention,