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  • Jared Yellin

Fuel - Feel - Follow


“When you have clarity, people gain fuel from it. When you have a mission, people feel it. When you have a plan, people follow it.”

- Jared Yellin


This might be the simplest yet most complex concept I have written about in quite some time…


Simple because I guarantee you will get it quickly…

Complex because I guarantee it will require an enormous focus to integrate into your life…


FFF aka Fuel - Feel - Follow happens to be at the foundation of my ability to create such insane speed of execution while having a team that paces and outpaces me at all times.


F^3 is a way of life that I encourage every entrepreneur to embrace because of the following…


When your people are FUELED…

They become UNSTOPPABLE!


When your mission is FELT…

It becomes UNSTOPPABLE!


When your plan is FOLLOWED…

You become UNSTOPPABLE!


Pretty cool right?!


I’ll never forget when I realized the importance of F^3 and the power of implementing it. This formula is a mechanism to enroll and indoctrinate people into your vision while empowering them to make their vision a reality by supporting yours. People tell me all the time that after speaking with me they realize that their purpose is to align with what we are doing because what we are doing is their purpose. And the reason they feel this way is because of the insane level of intentionality I bring to F^3.


I speak with CLARITY - they are FUELED!

I communicate our MISSION - they FEEL it!

I have a PLAN - they FOLLOW!


But here’s the coolest part…


They - as in the people - are better because of it!


This is the power of F^3 and it’s something ANYONE can do...


Let me give you an example…



CILA Labs Is Perpetually Hiring!


I am on a mission to hire ANYONE that we meet in India or the US who has talent, drive, and a positive attitude…


Recently, we brought on four leaders inside of our Go-To-Market division in the US.


These leaders were thrown into a VERY intense environment where they begin to support limitless scale tech companies and are expected to pace with our insane speed.


And guess what…


They are dominating!


And the reason for this is F^3…


The level of clarity we have for where we are as a company and where we are going is undeniable…


And - the people are FUELED because of it!


The mission of building 10,000 tech companies by 2031 is inspiring…


AND - the people FEEL it!


The plan we have established to make the moonshot impact that we know will happen is concrete…


AND - the people FOLLOW it!


Fuel, Feel, Follow is the ultimate leadership formula and once again - it just requires an intense level of intentionality.


That’s it!


This is NOT a skill you learn…

This is NOT something you hack…

This is NOT a script you read…


It’s being EXTREMELY intentional in these three domains…


Clarity

Mission

Plan



Here’s How I Deploy It…


Let’s begin with CLARITY…


My intentionality in this domain is based on overly simplifying whatever needs to be communicated…


When CLARITY is present, FRICTION disappears and people become FUELED!


They can see what needs to get done…

They appreciate the simplicity of the process…

They are able to WIN!


CLARITY is not a difficult place to land - but it does require - yes - intentionality!


Next up is MISSION...


I always tell entrepreneurs to make their mission something that achieves two outcomes…


Outcome #1 - You are uncomfortable…

Outcome #2 - You feel silly…


If your mission makes you feel safe and secure - it’s not big enough.


EVERY time I say that our mission is to launch 10,000 tech companies by 2031 - people roll their eyes.


Literally - 100% of the time!


And guess what - I also feel uncomfortable AND silly - who am I to achieve something no one else has?


Oh that's right...I’m ME and I am called to do it!


Well, the same holds true for you…


Make your mission something that people FEEL…


It creates a visceral response…

It creates a physical reaction…

It creates a shock…


That feeling is one people will NEVER forget which means you will become unforgettable!


Finally, your plan...


Clarity with a Mission, but without a plan is called a Clear Wish…


And Clear Wishes are left to chance and people won’t follow…


People yearn for structure…

People yearn for a path…

People yearn for predictability…


People MUST have a plan and it’s your responsibility as a leader to lay one out…


Let them see where you are going...TOGETHER!

Let them understand exactly what they can do to help…

Let them contribute to make the plan more optimized…


This final ingredient of F^3 is what ties everything together…


You NEED a plan and it needs to be communicated…


The reason why our team at CILA Labs can always pace and outpace is because there’s a plan…


And once again…


YOU CAN DO THIS - just deploy intentionality around F^3!


Live with Intention,


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Dad, Non-Techy Software Founder,
and Even-Playing Field Creator

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