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  • Jared Yellin

How Badly Do You Want IT?


"When you feel like you hit a dead end in life or business or health or spirituality or any other area that matters to you what this actually means is that you are being tested with a pass or fail exam…


How Badly Do You Want It…?

A - Can’t Stop Won’t Stop

B - I’m Done"


- Jared Yellin


I love when I hit a wall…

I love when I experience friction…

I love when I feel like I have exhausted all options…


And here’s why…


I know I am being tested...

I know that almost anyone in my position would give up….

I know it’s my morale responsibility to find a way…

I know I will be stronger because of it…


But my question for you is this…


What’s your default?


A - Double Down And Kick Some A$$

B - Quit


And if your default right now is…


“Jared, I’m not you.”


Then I am going to blow your mind…


Because you are more like me than you think…


Everything inside tells me to quit when the going gets tough…

Everything inside tells me I don’t have what it takes…

Everything inside tells me to create a Plan B…


Sound familiar?


Probably sounds EXACTLY what your inside is telling you…


I just choose to ignore it…

I just choose to use it as my DRIVE…

I just choose to NOT fear failure…


That last point is the KEY…


I choose to NOT FEAR FAILURE!


The single reason why people QUIT when…


The going gets tough…

Friction picks up…

Doubt begins to win…

Adversity is everywhere…

Resources are lean…


Is because they would rather QUIT on their own terms with an excuse versus FAIL and feel like a failure.


But there’s this cliche that happens to be SOOOOOOOOOOOOOOOO freakin true like all cliches are…


FAILURE IS AN OPTION!



YES, Failure Is A FREAKING Option!


The reason why FAILURE is an option is because it’s your choice, your decision, and your call when you decide to let go…


One of my companies is called SYNDUIT and over the past 10 years since I launched this company in my tiny two-bedroom Fort Lee, NJ apartment there have been AT LEAST 6 times when it made more sense to quit then continue…


But remember…


FAILURE is an option…


And I chose NOT to fail…


As a result - 40,000+ businesses are paying for this software every month and we are on our road to 1,000,000 businesses by 2030.


I ran out of money…

I was in lawsuits…

I had team issues…

I had tech challenges…

I had people lie to me…

I had it all…


And yet…


I chose to WIN.


And here’s why…


I WANT IT...


IT to me is FREEDOM…


FREEDOM for myself...

FREEDOM for my family...

FREEDOM for my team...

FREEDOM for my users...

FREEDOM for every person I touch…


And I want my IT more than the PAIN associated with skimming the surface of failure.


AND AND AND…


I have ZERO fear of FAILURE because I will not allow myself to FAIL because FAILURE is an OPTION because because because at the foundation of FAILURE is quitting!


Once Again - I Have No Superpower - I Have No Silver Spoon - I Have No Fail Safe - I Have Nothing More Than You


But the one thing I might have over you is this…


I DON’T FEAR FAILURE!


And if I had to guess…


YOU DO…


And this fear is the single reason why you will NEVER get what you want in this life…


Failure for you is mortifying…

Failure for you means the naysayers were right…

Failure for you feels like financial suicide…

Failure for you is the end…

Failure for you carries more emotional charge than the prospect of accomplishing what you set out to accomplish…


BUT…


You can radically change this anchor with a very simple question...


What’s the absolute worst thing that can happen if I fail?


This is NOT an exercise to find your PLAN B - rather - it’s an exercise for you to FEEL the worst case scenario which almost NEVER is as painful as what your mind concocted.


And once you are able to FEEL your worst possible…


You begin to realize - it ain’t that bad but on the other hand it’s REALLY bad to NOT go for my be all end all.


It’s really bad to quit when the going gets tough…

It’s really bad to stop when friction amounts…

It’s really bad to believe you have exhausted all options…


Because right on the other side of this limiting thought is what you always wanted…


It’s your IT!


So, Here’s My Challenge For You…


I know my IT…

And now it’s time for YOU to know your IT…


And your IT must initially be FOR YOU and then it can also be for everyone else that you touch as well.


Because if you don’t know your IT, then your likelihood of keeping on when the going gets tough is very very very slim, but when you know your IT, then you become unstoppable…


I shared this recently in an article and I am going to share it again…


If it’s meant to be…

Then it’s up to me!


BELIEVE this on the deepest level of who you are…


And then NEVER let go again - you might just be around the corner of everything you have always wanted and desired.


Live with Intention,


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Dad, Non-Techy Software Founder,
and Even-Playing Field Creator

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