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  • Jared Yellin

Make Your Words Matter


“I tell everyone everything I will accomplish even before I achieve this outcome because once I deliver the result, I am then able to let them know - My Words Matter...PERIOD!”

-Jared Yellin


I know I make people on my team uncomfortable because I ALWAYS prematurely share what we WILL accomplish - often before we even start and ALWAYS before we arrived at this destination.


I can feel them squirming…

I can sense their discomfort…

I can see their unease…


Sometimes they even go so far and ask me…


“Why did you do that?”


I 100% understand that my words create more pressure…

I 100% recognize that I am setting expectations with this other person…

I 100% get that we might be exposing ourselves to not delivering…


Yet, I will continue this behavior for the following reasons…


  • Pressure is VERY healthy and it will lead to a better result.

  • Achieved expectations lead to exponential respect.

  • We only have one PLAN...Plan A...which means we will deliver!


There are many other reasons as well, but at the foundation of this perceived risk of falling short of my words is my desire to help people step into the space of audacity, certainty, and committed outcome.


When I utter an outcome that has not been actualized yet, I saw it with 110% conviction that it will happen.


There is ZERO space to fall short…

There is ZERO opportunity to fail…

There is ZERO chance of not getting what we intend…


Everything I say and/or do is intentional…


Remember from previous articles…


“Every action requires an intention because an action without an intention leads to a result without an achievement. Results are by chance. Achievements are by choice.”


But here’s the coolest part…


When I share the outcome that has yet to be achieved - which for the record is ALWAYS an audacious outcome - 99% of the people don’t believe I will hit this target, but they respect my desire.


Please read this one part again…


99% of the people don’t believe I will hit this target, but they respect my desire.


The reason this is the case is because we have an extremely conservative world (and I don’t mean politically for the record)...


People ONLY speak about what IS versus what WILL BE…

People almost NEVER boldly declare significant outcomes in their lives…

People play it safe…


Which is why most people are simply…


NOT that interesting…

NOT that memorable…

NOT that inspiring…


AND NOT doing anything meaningful, impactful, or BIG in the world…


AND AND AND I am not saying this to be disrespectful AT ALL, but I am saying it to empower you to step out of your shell and begin to speak into WHAT WILL BE even if you are wildly uncomfortable when you step into this frame.



There’s A HUGE Benefit Being MISSED When You Don’t Talk About What WILL BE


Listen, I know I take WHAT WILL BE conversation to a level that almost no one goes to because I might have an idea or thought or new company emerge during a 9am meeting and by my 9:30 sales presentation I am already talking as IF…


Maybe this is too far of a leap for you, but here’s what I know…


I am wildly interesting..

I am unforgettable…

People are constantly thinking of me…

Everyone yearns to help…

My ability to build rapport is instant…

I get connected to other people who can help with WHAT WILL BE at least 10x a day…


But here’s the REAL benefit…


Although the above are extraordinary and will exponentially increase your chances of making you WHAT WILL BE your reality, the REAL REAL REAL benefit is talking publicly about things that have yet to happen holds you accountable to making those things happen!


Let me repeat…

Talking publicly about things that have yet to happen holds you accountable to making those things happen!


AND


All of the other things I mentioned as well…


  • I am wildly interesting..

  • I am unforgettable…

  • People are constantly thinking of me…

  • Everyone yearns to help…

  • My ability to build rapport is instant…

  • I get connected to other people who can help with WHAT WILL BE at least 10x a day…


So the combination of personal and public accountability combined with the bullets points listed above should help you feel more secure when you are speaking about WHAT WILL BE, but most likely it WON’T, so allow me to share a story with you…



I Spoke To A Venture Capitalist Who Will Respect Me Forever…


Very very early in the journey of SYNDUIT, I was introduced to an extremely high profile venture capitalist who in many ways is a legend of the industry.


He has done some extraordinary things for the investment community and also had some of the best outcomes of anyone ever.


When we spoke, I was NOT looking for money and I don’t even know what came over me because I was so audacious, so bold, and so speaking into WHAT WILL BE that this man literally said…


“You are either crazy or onto something. IF you pull off what you say you will, I will be accessible forever.”


This was an access point because he has MANY conversations with young entrepreneurs like me but I know with certainty that my audacity was imprinted on his mind and as long as I DID what I said I would - he will never forget me.


Every quarter since that meeting I shared my outcomes with this person and EVERY time…


He replied…

He gave me ideas…

He made introductions…


AND MOST IMPORTANTLY…


He took my WORD seriously!


This is the outcome I want for you…


I want people to take your WORD seriously…

AND

I want YOU to take your WORD seriously…!



There’s A Very Important Distinction Because I Might Have Just Empowered A Movement Of ChangeTALKERS Versus ChangeMAKERS


The only reason why talking into WHAT WILL BE works for me is because I MAKE things happen…


The fastest way for this approach to backfire immensely is if you ONLY talk and DON’T act…


IF you only SAY you will do something but don’t ACTUALLY do it!


People will discredit you…

People won’t believe you…

People will ignore you…


And most importantly…


You won’t believe in yourself!


So…


This way of communicating WORKS - it’s one of the reasons why I have what I have - but it works as long as it is more than just words.


Whatever your WHAT WILL BE is must become the monomaniacal focus.


You can’t just say it for a reaction…

You can’t just utter it to sound cool…

You can’t declare it unless you will create it!


And for the record…


Most people will tell you...


“Play it safe. Only talk about what you have done, not what you will do…”


My question for people who take this approach is this…


How has that served you?


And if their response is NOT…

  • I am wildly interesting..

  • I am unforgettable…

  • People are constantly thinking of me…

  • Everyone yearns to help…

  • My ability to build rapport is instant…

  • I get connected to other people who can help with WHAT WILL BE at least 10x a day…

Then I invite you to try my way because what I can tell you is this…


I want people to take your WORD seriously…

AND

I want YOU to take your WORD seriously…!


And if you DO what you say you WILL DO then both of these outcomes will become your reality.


I am here for you always - WHAT WILL BE is your path to WHAT IS!


Make your words matter…


Live with Intention,


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Dad, Non-Techy Software Founder,
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